Can your
marketing program...
Six Steps to Success
Use Lead Transfer Tools To Manage Your Campaign
Step 1
Concept Development
Identify the main point of your lead transfer campaign. The logistic process from lead call to close must be examined to ensure everyone on board is rowing in the same direction. Are you trying to introduce a new product or service to your existing customers, or are you trying to get them to purchase it right away?
Step 2
Training
Receptionists must understand exactly how to handle these types of lead transfer calls. This is absolutely necessary and should not be overlooked. When a call is transferred to your office the last thing your receptionist should say is "How can I help you?". You already know how to help them.
Step 3
Message Recording
You must move beyond simply delivering a message. You must create an emotional reaction that demands an immediate response. Our system uses the highest quality audio capable of being played over telephone lines (64kbps/sec).
Step 4
Data Selection
Our proprietary in-house database may be used Free of Charge. We control an internal database of over 220 Million Numbers nationwide. Our team carefully coordinates with clients to leverage proprietary data for maximum return on your lead transfers.
Step 5
Calling
Our data center can provide all the bandwidth necessary for lead transfers while still maintaining a perfect quality message on every call. Our team closely monitors the lead call reports, while our intricate system of checks and balances ensures flawless call execution and transfer on every single phone call.
Step 6
Lead Transfer Analyzing and Optimizing
We record ALL transferred calls for quality control. Together with our comprehensive lead transfer reporting system, we provide an enormous amount of data for analysis by top management. Our lead transfer reporting system provides data on : Exactly how many lead calls were transferred? What were their phone numbers? How long were they spoken to? What hours of the day were most responsive? What days of the week were most responsive? What were the most responsive areas? What percentage of lead call transfers were spoken to for over a minute? Over 2 minutes? Once your lead transfer results are analyzed, there are dramatic increases in campaign performance that keep most of our clients coming back again and again.